Customer Knowledge Base

ASIN per Campaign (SPA)

Dashboard link: https://app.emax-digital.com/360-sponsored-ads-report/asin-per-campaign-view-in-360-spa

Overview

Drill-down showing every advertised ASIN paired with each individual campaign it runs in — full funnel (impressions → ACoS/ROAS), direct vs. halo sales split. Use it to compare the same ASIN across branded vs. generic campaigns, or to find the wasteful campaign for a hero product. Covers SP, SB, and SD.

What You Can See on This Dashboard

Section 1 — ASIN performance per campaign (catalog ASINs)

One row per ASIN × Campaign: Picture, ASIN, Link, SKU, Product Title, Category, Marketplace, Campaign, Campaign Type · Impressions, Clicks + Trend, CTR · Spend + Trend, CPC, CPO + Trend · Sales Direct + Trend, Sales Halo + Trend, Sales Total + Trend, Sales Halo Share, Units · ACoS + Trend, ROAS + Trend.

Section 2 — ASIN (not in catalog) performance

Same columns for ASINs receiving ad-attributed sales outside the tracked catalog. Also includes previous-period values (CPO Prev, ACoS Prev, ROAS Prev). Use to find halo ASINs to add or unintended targeting to exclude.

Available Filters

Filter

What it does

Multi-select?

Marketplace / Currency / Compare to

Scope and benchmark

Yes/No/No

Campaign Type / Campaign / Campaign Tag / Adv. Profile Id

Campaign scope

Yes

Advertised ASIN / Category / Sub-Category / Tag / Auto Tag

Product scope

Yes/No

Ad Eligibility Type

Filter by eligibility status

Yes

Sponsored Products Attribution

SP attribution window

No

Min. Impressions / Spend / Sales / ACoS

Noise threshold filters

No

Limitations & Notes

  • Sponsored Ads only — DSP not included.

  • One row per ASIN × campaign — same ASIN can appear many times.

  • Sections 1 and 2 are mutually exclusive — no double-counting.