Customer Knowledge Base

What is emax digital?

emax digital is a data analytics platform that brings all your Amazon business data into one place. Instead of switching between Vendor Central, Seller Central, and the Amazon Advertising Console to piece together what's happening, emax digital connects all your data sources and surfaces the insights you need to manage and grow your Amazon business β€” in a single interface.

What data does emax digital connect to?

emax digital pulls data from the official Amazon APIs:

  • Vendor Central β€” sell-in performance, shipped revenue, purchase orders, and inventory

  • Seller Central β€” sell-out performance, traffic, FBA inventory, and sales reports

  • Sponsored Ads (SPA) β€” Sponsored Products, Sponsored Brands, and Sponsored Display campaign data

  • Amazon DSP β€” programmatic advertising performance

  • Amazon Marketing Cloud (AMC) β€” advanced attribution and audience analytics

  • Amazon detail and search pages β€” scraped product content, rankings, and visibility data

What can you do with it?

  • Analyse your performance β€” track sell-in and sell-out revenue, units, and margins across your full catalog, by category, tag, or ASIN.

  • Monitor your products β€” get alerted when availability, content, or pricing changes on your product detail pages.

  • Manage your advertising β€” analyse SPA and DSP campaign performance and optimise your ad spend.

  • Track your market visibility β€” see how your brand ranks on Amazon search for your target keywords, and how you compare to competitors.

  • Ask Emma β€” use the built-in AI assistant to query your data in natural language.

Who is emax digital for?

emax digital is built for brand managers, e-commerce managers, and marketing teams at medium-to-large brands selling on Amazon β€” primarily in the DACH region. You don't need to be technical to use it. The platform is designed for people who need fast, reliable answers from their Amazon data without building their own reporting infrastructure.

πŸ’‘ Do you think the content on this page needs improvement? Let us know at support@emax-digital.com