Managing Your Monitoring Catalog

App path -> Setup → Monitoring Catalog

Your Monitoring Catalog defines which products are tracked in the Monitoring Hub. No additional data connection is required — you either share your ASINs with us or upload them directly to your Monitoring Catalog. Within 72 hours, the products will appear in your Monitoring Hub.

Adding ASINs

• Upload directly — use the bulk upload option to add a list of ASINs at once.

• Share with us — send your ASIN list to your customer success manager and we'll add them for you.

Search and Filter Options

• Search bar — find single products or ASINs quickly. You can search by ASIN, EAN, or product title.

• Filters — filter by marketplace and category.

• Columns — choose which columns to display by ticking the checkbox, and reorder columns by dragging and dropping (only columns marked with the three horizontal lines can be reordered).

Column Types

Amazon columns

Information fetched directly from Amazon (product title, availability, content data). These are not editable in the tool.

Custom columns

Information you fill in and customise to your needs. We strongly recommend completing these so you do not limit your tool usage:

• Additional Parent ASIN — ideal for storing your internal model number and tracking broken variations.

• Categories, Subcategories, Tags — ideal for internal model names, categorisations, and seasonal groupings. These drive the category/subcategory/tag filters across the Monitoring Hub.

• Fixed and variable costs per unit — needed if you want to see your company margin in Monitoring dashboards.

• RRP (Recommended Retail Price) — lets you compare the current Amazon price against your RRP.

Using Tags

Adding Tags per ASIN in your catalog plays a crucial role in managing your product catalog. Tags let you categorise products for specific promotional strategies, enhance visibility, and ensure high-priority products receive the attention they need.

Where to set up tags

Navigate to your Monitoring Catalog (/setup/monitoring-catalog). Before downloading your catalog sheet for editing, make sure you have selected the "Tag" column so you can assign and edit tags.

How to set up tags

• Download and edit the "Tag" column in your downloaded catalog Excel sheet. Once downloaded, manually assign tags to products depending on the campaigns you plan to run.

• Examples: a single tag → "Focus Product"; multiple tags → "Focus Products, Black Friday Deal ASIN". Add ", " (comma + space) between multiple tags on one ASIN.

• Re-upload and apply: after adding tags, re-upload the catalog into emax digital, where the changes are applied across your product listings.

Why set up tags

• Enhanced categorisation — categorise products beyond standard Amazon attributes (seasonal campaigns, new launches, limited-time offers) for quick filtering.

• Streamlined campaigns — identify focus products during large events such as Prime Day, Black Friday, or Cyber Monday (e.g. tag high-demand items as "Q4 Promo").

• Inventory and sales strategy — highlight products by inventory state ("Low Stock", "Best Seller") to prioritise during peak periods.

• Tracking promotions — assign promotion-specific tags ("20% Off", "BOGO") to track performance and adjust strategy in real time.