Customer Knowledge Base

Visibility per Brand — Organic and Paid

Dashboard link: https://app.emax-digital.com/visibility-in-search-results-market-insights/per-brand-organic-paid

Overview

Brand-level visibility drill-down inside Visibility in Search Results. Ranks the top 10 brands by search-result appearances (visibility share) across tracked keywords, with organic/paid split, demand signals, pricing, and ratings.

What You Can See on This Dashboard

Section 1 — Top 10 Brands by Visibility Share (Pie Chart)

Share of total search-result appearances across tracked keywords, split by brand.

Section 2 — Top 10 Brands: Detailed Table

Columns: Brand, Placement, Marketplace, Visibility Share + PP + Trend, Products, Bought Last Month + Comparison, Avg. Price + Comparison, Avg. Rating + Comparison, Avg. # Ratings, Reporting Range.

Section 3 — Top 10 Brands by Bought Last Month (Pie Chart)

Purchase demand ranking — useful for finding brands that convert above their visibility weight.

Section 4 — Daily Visibility Share Trend

Stacked 100% bar chart and line chart of daily visibility share per brand over the last 7 or 30 days.

Available Filters

Filter

What it does

Multi-select?

Marketplace

One or more Amazon marketplaces

Yes

Reporting Range

Last 7 or last 30 days

No

Placement

Organic, paid, or all

No

Placement Type

Paid type (SPA, SB, etc.)

No

Keyword(s)

Specific tracked keywords

Yes

Keyword segment

Curated keyword segment

Yes

TAG(S)

Catalogue tags

Yes

Currency

Display currency for Avg. Price

No

Limitations & Notes

  • Tracked keywords only.

  • Top 10 brands fixed; others grouped into "Other".

  • "Bought Last Month" is Amazon's search-result signal — not actual sales data.

  • Reporting range fixed to 7 or 30 days.

Data Refresh

Data updates daily.